Most Internet Marketers have grown to fear one thing more than anything else on the Internet. That one thing is Duplicate Content. What if I told you that there is a higher chance of you getting picked up by aliens, than there is of you getting slapped by a search engine for violating a duplicate content regulation. Would you believe me?

Let’s take a closer look at this. You see CNN, BBC, ABC and NBC all covering the same story of an airplane crash and the written text that they have on their website is from the syndicate source. Have you ever seen these sites get slapped? No. And they are all high ranking sites, to boot.

How many websites do you have? And of those how many generate the majority of their traffic from long tail keywords? I don’t know but you, but of all of my sites, well over 60% of them get most of their traffic from long tail keywords as opposed to the main one word keywords. So wouldn’t it be nice to be able to exploit these long tail keywords in your individual niche? Where we are not only NOT spamming the search engines, but we are maximizing the traffic to our website.

Private Label Rights ( PLR ) give the user absolute control over all the content in the article. What does this mean? Simply that you can do anything you wish with the article without worry of infringement of copyright or plagiarism. But you must make some changes in order to call it your own. PLR however, don’t just relate to articles, they also relate to other products which include text, source code, graphics, or anything else that would help you with branding yourself.